Best Countries in the MENA Region to Launch a Startup in 2024

Best Countries in the MENA Region to Launch a Startup in 2024

The MENA region is becoming a hotbed for startup innovation, supported by government reforms, rapidly advancing digital infrastructure, and increased access to venture capital. In 2024, several countries in the Middle East and North Africa are emerging as prime locations for launching a startup. Let’s explore the best options based on various reports and trends.

United Arab Emirates (UAE)

To begin with, the UAE continues to be a major hub for startups in the MENA region. With cities like Dubai and Abu Dhabi leading the charge, the country offers an unmatched combination of infrastructure, investment opportunities, and business-friendly regulations. Startups in industries like fintech, AI, and e-commerce are thriving due to initiatives such as Hub71 and Dubai Future Accelerators. These programs offer mentoring, funding, and other resources to help new businesses scale quickly. Furthermore, the UAE’s proactive government policies allow foreign entrepreneurs to own 100% of their businesses, which is a strong incentive for investors and startups alike.

In addition, Dubai’s global connectivity and access to international markets make it an ideal launching pad for startups looking to scale beyond the region. With increasing digital adoption and a competitive ecosystem, the UAE remains a top destination for entrepreneurs.

Saudi Arabia

Meanwhile, Saudi Arabia is rapidly positioning itself as a leader in the startup space. The government’s Vision 2030 strategy aims to diversify the economy and reduce dependence on oil, fostering a supportive environment for new businesses. Saudi Arabia saw a significant increase in venture capital investment, with sectors like fintech, e-commerce, and renewable energy attracting the most interest. Riyadh has become a focal point for these developments, with several new startups gaining momentum and scaling regionally.

Moreover, government initiatives such as Misk Innovation and Wa’ed provide substantial funding and mentoring opportunities, making it easier for startups to access capital. This, coupled with a growing digital economy and youthful, tech-savvy population, positions Saudi Arabia as an attractive place to launch a business in 2024.

Egypt

Next, Egypt is emerging as a leading player in the MENA region’s startup ecosystem, particularly in Cairo. Over recent years, Egypt has experienced impressive growth in its startup sector, especially in fintech and e-commerce. The country’s large population, especially its youthful and tech-savvy demographic, provides a strong customer base for startups. Additionally, Egypt’s relatively low operating costs, combined with an increase in venture capital, create favorable conditions for entrepreneurs.

Government-backed accelerators like Flat6Labs Cairo and Falak Startups are providing much-needed support through funding and mentorship programs. As a result, Egypt continues to grow as a startup destination, attracting both local and international investors.

Bahrain

Similarly, Bahrain is gaining traction as a rising hub for startups, especially in the fintech sector. Bahrain offers a flexible regulatory framework and significant government backing for entrepreneurs through programs like Tamkeen and Bahrain Fintech Bay. These initiatives provide financial assistance, coworking spaces, and mentorship, making it easier for startups to thrive. Additionally, Bahrain’s central location and ease of access to other Gulf Cooperation Council (GCC) markets add to its appeal.

With a tax-free environment and strong emphasis on innovation, Bahrain is increasingly being seen as a strategic location for startups seeking to expand across the region.

Jordan

Finally, Jordan is quietly becoming a center for startups, especially in Amman. The country’s growing tech talent pool, coupled with government support, has spurred innovation in sectors like healthtech, edtech, and SaaS. Jordan’s startup scene has benefited from accelerators such as Oasis500, which provide funding and mentorship to new businesses. Furthermore, its strategic location and strong international partnerships make Jordan a gateway to the wider MENA region.

Although smaller than some of its neighbors, Jordan’s steady growth and focus on tech-driven industries make it an attractive option for startups looking to make their mark in the Middle East.

Conclusion

In conclusion, the UAE, Saudi Arabia, Egypt, Bahrain, and Jordan are leading the charge in the MENA region’s startup boom for 2024. These countries offer a combination of strong government support, access to venture capital, and a growing digital economy, making them ideal locations for launching a new business. Each country presents unique advantages, from the UAE’s global connectivity to Saudi Arabia’s Vision 2030 initiatives. Entrepreneurs in the MENA region are well-positioned to thrive in the coming years.

For more detailed insights and data on launching a startup in the MENA region, visit kzaad.com.

Al Menu Secures 38M SAR to Transform Saudi Restaurant Industry

Al Menu Secures 38M SAR to Transform Saudi Restaurant Industry

Al Menu, a Saudi company specializing in restaurant operational solutions, raised 38 million Saudi Riyals (USD 10.3 million) in a recent funding round led by Al Majdiah Investment. The company will use this funding to expand and cement its position in Saudi Arabia’s fast-growing hospitality sector.

Aligning with Vision 2030

This investment aligns with Vision 2030, the Kingdom’s strategic plan to diversify its economy. The initiative focuses on strengthening non-oil sectors, including hospitality. With the newly raised capital, Al Menu plans to streamline restaurant operations by offering advanced tools that lower costs and improve workforce efficiency.

Driving Efficiency in Restaurant Operations

Al Menu’s CEO, Mamdoh Ali, expressed the company’s mission to deliver scalable and efficient solutions. These tools are designed to help restaurants reduce costs and enhance operational management. As a result, this will positively affect the hospitality industry, which is a key part of Saudi Arabia’s economic transformation.

Supporting Vision 2030 Goals

Nasser Al Majid, CEO of Al Majdiah Investment, highlighted that this investment supports Vision 2030’s focus on hospitality. By improving operational efficiency, Al Menu contributes to making Saudi Arabia’s restaurant industry more attractive to investors.

In conclusion, Al Menu’s innovative solutions will help the company play a significant role in shaping the future of Saudi Arabia’s restaurant industry. As the sector grows, the company’s approach will likely attract more investment, driving both economic growth and the realization of Vision 2030.

Quantum Adtech Startup Secures Funding in $7M Pre-Series-A

Quantum Adtech Startup Secures Funding in $7M Pre-Series-A

Saudi Arabia-based adtech platform Quantum has secured funding as part of its $7 million Pre-Series-A round. HearstLab, the investment arm of Hearst Corporation, led the round. This investment marks HearstLab’s first venture in the Middle East, highlighting the region’s growing tech ecosystem.

Quantum’s Innovative Platform

Founded in 2020 by Omar Malaikah and Sara Bin Ladin, Quantum provides a platform that connects advertisers with publishers. It allows advertisers to select publishers and purchase ad space directly. The platform also offers advanced data analytics and ROI metrics to optimize campaign performance. Quantum fills a critical gap in the Middle Eastern market, helping advertisers reach their target audiences effectively.

A Milestone Investment for Saudi Arabia’s Tech Sector

This recent funding from HearstLab strengthens Quantum’s position as a leader in the adtech industry. It also highlights the rapid growth of Saudi Arabia’s tech industry in line with Vision 2030. In addition to HearstLab, Quantum has attracted support from global investors like 500 Global, Vision Ventures, Sukna Ventures, and Tech Invest Com.

This investment showcases Saudi Arabia’s role as a growing hub for technology. Quantum’s founders are driving digital transformation and helping advertisers maximize their digital efforts in a critical e-commerce era.

Strategic Alliance with HearstLab

HearstLab’s partnership with Quantum goes beyond funding. Quantum will gain access to HearstLab’s expertise in media, fintech, and analytics. The company will also benefit from Hearst’s extensive global network. Sara Bin Ladin, Quantum’s CTO, sees this as a strategic alliance that will boost Quantum’s capabilities and visibility.

Omar Malaikah, Quantum’s CEO, expressed pride in being part of Saudi Arabia’s push for technological advancement. He believes this investment underscores the country’s potential as a tech innovation hub.

Expanding HearstLab’s Global Reach

HearstLab has a proven track record in supporting women-led startups. Since 2015, it has invested in over 70 companies globally, with a collective value of over $2.5 billion. Quantum is HearstLab’s entry into the Gulf Cooperation Council (GCC) region, expanding its global reach and supporting innovation in the Middle East.

Quantum: Driving Innovation in the Middle East

Quantum’s technology connects advertisers and publishers, offering solutions that enhance digital advertising. As Saudi Arabia’s digital ecosystem grows, Quantum is set to become a key player in reshaping the advertising landscape. Its focus on data analytics and innovation positions it as a leader in the region’s adtech industry.

Podeo Secures $5.4M in Series A Funding for Podcast Distribution

Podeo Secures $5.4M in Series A Funding for Podcast Distribution

UAE-based podcast platform Podeo has raised $5.4 million in a Series A round. The funding was led by Oraseya Capital, with additional investors such as Ibtikar Fund, Cedar Mundi Ventures, Samarium, iSME, and Razor Capital. Founded in 2020 by Stefano Fallaha, Anthony Essaye, and Mario Hayek, Podeo helps podcast creators distribute and monetize their content more effectively.

Expanding into Emerging Markets

Podeo will expand into emerging markets, including Latin America, Eastern Europe, and Southeast Asia. As podcasting grows rapidly, discoverability has become a major challenge for creators. To address this, they offer innovative distribution beyond traditional apps. For instance, its platform integrates with radio stations, airlines, ride-hailing services, and messaging apps.

An All-in-One Solution

they provide a comprehensive platform for podcast creators. It simplifies the process from content creation to monetization. Currently, Podeo supports more than 100,000 creators and connects them to a global audience of over 50 million listeners. This unique model helps creators reach wider audiences while also optimizing their ad revenue.

Driving Podcast Growth in MENA

In the MENA region, it has transformed the podcast landscape. In just two years, it increased podcast availability by 50X. As a result, creators have seen monthly audience growth rise by an average of 166%. The platform’s tools for monetization and audience engagement have made it a popular choice. For instance, Mo Islam, host of The Mo Show, credits Podeo for boosting his podcast’s visibility and growth.

Future Plans and Vision

With the new funding, Podeo plans to enhance its AI capabilities and improve its tools for creators. Stefano Fallaha, CEO of Podeo, expressed excitement about the company’s future. He stated, “We aim to empower creators to become global audio stars.” This investment will help Podeo expand quickly across emerging markets, ensuring diverse voices are heard worldwide.

Why Podeo is Unique

Podeo stands out for solving podcast discoverability problems. By offering a wider distribution network and effective monetization tools,  changing the way podcasts reach audiences. As podcasting continues to grow, they are positioned to be a leader in the industry, helping creators succeed on a global scale.

Bazzar Gate Raises $1M to Expand Its E-Commerce Platform

Bazzar Gate Raises $1M to Expand Its E-Commerce Platform

Kuwait-based startup Bazzar Gate raised $1 million from undisclosed investors to grow its innovative dropshipping platform, Partners. Founded by Mohammad AlMutawa in 2020, Bazzar Gate offers a simplified e-commerce solution. The funding will drive the platform’s expansion.

What Partners Offers

Partners, launched in January 2024, helps entrepreneurs quickly start e-commerce businesses. Users can set up a dropshipping store in under three minutes. The platform handles inventory, logistics, and payment gateways. It also offers real-time profit tracking. This ease of use removes traditional barriers like high costs and complicated logistics.

Impressive User Growth

In just a few months, Partners has gained over 6,000 users. The platform’s appeal lies in its simplicity. Entrepreneurs don’t have to worry about logistics or customer support. Bazzar Gate’s in-house systems manage product listings, order fulfillment, and secure payments. This allows users to focus on growing their businesses.

$1M in Funding for Expansion

The $1 million funding will help scale the platform. Bazzar Gate plans to improve user experience, expand its marketing efforts, and add new features. With this boost, the company aims to increase its reach both locally and regionally.

Founder’s Vision for the Future

Mohammad AlMutawa sees this investment as validation of their vision. “We’re committed to making e-commerce accessible to everyone,” he says. The company’s goal is to simplify entrepreneurship by lowering startup costs and handling logistics.

Regional Expansion Plans

Bazzar Gate plans to expand beyond Kuwait. The company is working to add more services, making Partners even more user-friendly. By leveraging its payment solutions and logistics network, Bazzar Gate aims to become a key player in the Middle East’s e-commerce market.

A Game-Changer in E-Commerce

As the Middle East’s e-commerce sector grows, Bazzar Gate’s Partners platform is transforming how businesses start. Its user-friendly approach and low barriers to entry make it a powerful tool for entrepreneurs. With this new funding, Bazzar Gate is set to revolutionize online retail in the region.