Oto Secures $8 Million to Revolutionize Middle Eastern Logistics

Oto Secures $8 Million to Revolutionize Middle Eastern Logistics

Riyadh-headquartered logistics startup ++ has secured $8 million in a Series A round led by PIF-owned Sanabil Investments. Additionally, the round included Saudi’s Sadu Capital, UAE’s Iliad Partners, Jordan’s Propeller, and US-based Soma Capital, bringing Oto’s total funding to over $11 million.

Revolutionizing Shipping for Online Merchants

Founded in 2019 by Mohammad AlRazaz and Muhammad Furkan Uzar, Oto is a shipping gateway designed to streamline logistics for online merchants. By connecting with over 250 local and international shipping companies, Oto automates the shipping process from a single platform. As a result, merchants can manage their operations more efficiently.

Key Features of Oto

First and foremost, Oto offers a Unified Dashboard: Manage and track orders across different providers with ease. Furthermore, it provides Integration with platforms like Shopify, WooCommerce, BigCommerce, OpenCart, Salla, Zid, and major logistics companies like Aramex, FedEx, and DHL. In addition, Flexible Contracts allow merchants to connect their own shipping contracts or purchase discounted rates from Oto’s 20 partner companies.

Affordable Plans

Oto offers plans starting at $53 (SAR 199) per month, with a free tier available. Moreover, the startup serves over 10,000 local and international brands, boasting significant year-over-year revenue growth.

Driving Innovation in Logistics

Co-founder and CEO Mohammad AlRazaz remarked, “This funding round highlights our commitment to transforming the logistics sector in line with Saudi Vision 2030. Our platform enables merchants to streamline operations with unmatched efficiency.” Meanwhile, a Sanabil Investments spokesperson added, “Oto provides a fully integrated platform that meets diverse logistics needs. We are thrilled to support their regional growth plans.”

Future Expansion Plans

Looking ahead, Oto plans to strengthen its presence in Saudi Arabia, UAE, and Turkey. Additionally, the startup is set to introduce enhancements to offer faster and more efficient shipping solutions.

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